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Real-time bidding (RTB) is a form of programmatic advertising that allows for the buying and selling of digital ads in real time. What Does "RTB" Stand For? === By What Does ____ Stand For? Like and subscribe for more acronyms and abbreviations.
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The following table summarizes the objects in the Bid Request model and serves as an index into the detailed definitions in the subsections that Real Time Bidding (RTB): Definition, How It Works, Benefits
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The following terms are used throughout this document specifically in the context of the OpenRTB. Interface and this specification. Term. Definition. RTB. Le RTB est incontournable dans l'écosystème de la publicité digitale. C'est un protocole qui facilite l'automatisation d'achat
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RTB is an automated and auction-based advertising model that helps marketers reach the target audience. Find out what is RTB and how to use